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Baxter of California Daily Protein Shampoo

Baxter of California

Baxter of California Daily Protein Shampoo



A nutrient enriched, strengthening shampoo for all hair types that adds fullness and promotes hair growth.

From cult favorite men's grooming brand Baxter of California, the Baxter of California Daily Protein Shampoo is a mild mint scented shampoo, enriched with nutrients to promote hair growth, strength, body and manageability.

The tingly mint sensation from this daily shampoo is ultra refreshing. The protein-enriched formula not only rids your scalp of grime and excess oil, it actually works to fortify your strands against loss and breakage. Good for all hair types.

Why It's Different:
-The gentle formula removes product buildup and natural toxins like DHT, a male hormone harmful to the hair’s growth cycle.
-Oat proteins, amino acids and nettle extract strengthen your hair and add body and elasticity.
-Cinnamon bark extract stimulates blood circulation in the scalp to promote hair growth.
-Tea tree oil controls excess oil production.

  • More about Baxter of California Daily Protein Shampoo

    Winner of Feature No
    Product Size 10 fl oz / 300 ml
    How to Use Massage a small amount into scalp, creating a lather. Rinse thoroughly and follow with your favorite conditioner.
    Ingredients Water (Aqua), Aloe Barbadensis Leaf Juice, Cetearyl Alcohol, Stearyl Alcohol, C12-15 Alkyl Benzoate, Cetrimonium Chloride, Glycerin, Behentrimonium Methosulfate, Benzophenone-4, Biotin, Ceteareth-20, Cinnamomum Zeylanicum Bark Extract, Citric Acid, Hair Keratin Amino Acids, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Mentha Piperita (Peppermint) Oil, Niacin, Palmitamidopropyltrimonium Chloride, Panthenol,Propylene Glycol, Rosmarinus Officinalis (Rosemary) Leaf Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Sodium Chloride , Sorbitol, Stearalkonium Chloride, Ubiquinone, Urtica Dioica (Nettle) Extract, Yucca Schidigera Extract, DMDM Hydantoin, Iodopropynyl Butylcarbamate, Methylparaben,Blue 1 (CI 42090), Yellow 5 (CI 19140).

Customers say...

  • 1 / 12


    Review by Alexander Lee on September 12, 2017

    Grooming Staple

    I love how you can use this every day without the dry scalp and flakes
  • 2 / 12


    Review by Jason on February 21, 2016

    Great shampoo!

    This has become my new go-to choice for shampoo. Love the smell and the way it makes my scalp feel. I am not washing my hair daily and it works well for me every few days. One bottle lasts - great value.
  • 3 / 12


    Review by Jack on September 3, 2015

    Solid Shampoo

    Really nice shampoo!! A good everyday shampoo so far. Like the mint and tingling effect on my scalp. Definitely recommended.
  • 4 / 12


    Review by Asheq on August 21, 2015

    Con: Doesn't work as advertised

    I have thin and fine hair. This product doesn't help with that. In fact, there isn't anything special about this shampoo apart from its delivery pump system. It dries out the hair and scalp, causing dandruff. It smells somewhat nice. But where the protein??
  • 5 / 12


    Review by Casey on March 19, 2015

    Every Day Shampoo

    While talking to my barber about why my hair always looks better after I leave his shop than I can get it at home he told me that him playing with my hair for 15 minutes spreads the natural oils around that my shampoo washed away. I could either stop shampooing every day or step up the quality of my shampoo. This is it. I can shampoo every day and my hair looks great.
  • 6 / 12


    Review by Evan on February 3, 2015

    Good smelling shampoo

    I have short hair so don't have to worry too much about softness/dryness with shampoos. I just want my head to be clean and my hair to smell good, and this seems to do the trick.
  • 7 / 12


    Review by Andrew on October 31, 2014


    I noticed a tangible improvement to the feel and look of my hair after only one use. And with each subsequent use, my hair has become noticeably stronger and has a greater shine. Highly recommend.
  • 8 / 12


    Review by Parker on August 19, 2014

    Actually Noticed a Difference

    My hair was noticeably softer after using this. The scent is perfect; minty but not too strong. Best shampoo I've used.
  • 9 / 12


    Review by Patrick on April 1, 2014

    Cleans well but dries me out

    I had heard amazing things about this shampoo and decided to try it. I was pleased with the way it smells and how clean my hair and scalp are. After a few weeks I noticed that my hair and scalp felt dry. Drier, in fact, than they were before I started using Baxter. My routine has not changed, nor has my conditioner, so the only conclusion I could come to was that the shampoo is drying out my skin and hair. I talked to a good friend of mine and he had the exact same problem! I am switching to Apivita and hopefully that will restore my poor hair. At least I didn't break out.
  • 10 / 12


    Review by Adam on September 17, 2013

    Gotta get more

    I just received a free sample today.
    To me this smells just like spearmint BreathSavers that come in the rolls. Reminds me of being a kid and my Dad eating one after every cigarette while he worked in his garage. Needless to say I love the scent.
    After using this shampoo I was surprised how well it cleaned my hair and got out the residual pomade that was still in.
    Im buying a bottle right now, especially at how cheap this is for an exceptional shampoo. A+
  • 11 / 12


    Review by Fabio on September 1, 2013

    Great daily shampoo

    Love the way my hair feel after using this. Definitely worth the price!
  • 12 / 12


    Review by ZG on April 15, 2013

    Great Shampoo

    This shampoo is well worth the $14.00, especially if used in collaboration with the Baxter of California conditioner. After my first time using it, I immediately noticed my hair feeling softer, smoother, and more moisturized. This change also increased with continued use. All around great product.
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